[Mobilise, Educate, Inform, Engage, Impact] your [audience, stakeholders] in ways you never thought possible…
Good Lens
Trusted Insights | consistent Impact
Take a stand.
It all began with an age old idea - the whole is greater than the sum of the parts.
But what if we got hyper-focussed on results? Would we collaborate differently?
For those tricky cross-cutting challenges, where progress is not where you want it, probably … yes!
We are a change agent firm working with organisational networks and we are hyper-focused on results.
We help you address the shared challenges across your industry, sector or region, collaboratively and with impact.
How?
We develop campaigns and innovative programmes, based on robust evidence, to deliver audience and stakeholder impact.
We make sure each initiative aligns to hit your business-critical goals and can support each individual organisation as well as the whole group or network.
We design each initiative to deliver in ways that cannot be achieved by any one organisation alone.
What we do
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the PROBLEM
Challenges cutting across your industry or sector are complex, expensive and difficult to address.
In this context, networks are valuable but… it sill feels like you could be making better progress.
Multiple barriers to collaborating more deeply leave significant value untapped.
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the SOLUTION
Develop and deliver shared programmes and campaigns grounded in robust insights.
Tap into the power of the collective through trusted independent expertise.
Deliver results for the group and for individual organisations that could not be achieved alone.
About Us
Our mission is to empower networks to unlock shared value and sustainable impact.
Our team has drawn the best from many decades of global experience (both from the highs and the lows) to develop the Good Lens model. Our leadership stems from some of the world leading brands - McKinsey, Economist Intelligence Unit, Google, Facebook, London Business School and leading creative agencies - but we love talent from everywhere. Most importantly we are committed to next-level impact for every organisation we serve.
